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Most Frequent Questions And Answers

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Trademark rights under “common law” automatically emerge from using the mark in commerce related to the sale of goods or provision of services. These rights are geographically limited to the area(s) where the mark is used.


For statewide protection, you can register your trademark at the state level, which involves using the mark intra-state and submitting an application to the relevant state office.


For nationwide protection, federal registration of the trademark is required. This involves using the mark interstate and applying to the U.S. Trademark Office. The mark can also be reserved before interstate use by submitting a federal trademark application based on a credible intent-to-use. As explained further, federal registration offers significant advantages and is generally the favored method for safeguarding trademark rights.

The duration for registering a trademark can differ greatly between the United States Patent and Trademark Office (USPTO) and state-level offices.


When registering with the USPTO, the process can take anywhere from 8 months to several years, depending on the specifics of your application and any opposition you might encounter. This is a federal-level registration and gives you nationwide protection for your trademark.


On the other hand, registering a trademark at the state level generally takes less time, often around a few weeks, although this can vary from state to state. However, it’s important to remember that a state-level registration only provides protection within that specific state.


Please remember that these are general timeframes and the exact duration can depend on multiple factors including the complexity of your application, the responsiveness of the trademark examiner, and whether there are any legal disputes over the trademark.


Always check with a trademark attorney or the respective offices for the most accurate information.

A standard character trademark is a form of trademark that can be shown in any font, style, size, or color, and significantly, it does not contain any design elements.


Say you have registered RANDYCLOUD9 as a standard character trademark; it can appear in any chosen font style, size, or color. This implies it can be depicted as large, green, and in italics, or as small, red, and in bold typeface.

In essence, they are the same. A trademark refers to a unique word, logo, slogan, sound, or design that, when associated with a product, helps customers recognize the company responsible for its production. On the other hand, a Service Mark is more specifically linked to a unique word, logo, slogan, sound, or design that identifies the company providing a particular service when attached to it.

Yes, it is possible. To have your logo displayed in any color, you need to apply with no color claim. Our platform can handle the paperwork for you.

No, registering a business name with your state’s Secretary of State doesn’t equate to receiving trademark rights in the name. When you form an official entity such as an LLC or a corporation, or when you register a business name (also known as a “DBA”), this primarily serves administrative and tax purposes.

A business name is essentially the official name under which a company, partnership, or sole proprietorship conducts business. Importantly, registering your business name doesn’t prevent others from running a business under a similar name, even within the same state. So, while it’s an important step for official recognition and tax purposes, it doesn’t provide the same protections as a trademark registration.

With PayAfterTM, you only pay when your trademark gets officially accepted. This means you don’t pay us just to try, but you pay when we successfully register your trademark. It’s different from other services that ask for your money first, even before knowing if your trademark can be registered.


Since we only receive payment once the work is accepted, we’re committed to ensuring your application is error-free.


PayAfterTM is all about making things simple and fair for you. With us, you pay only when your brand is successfully accepted. That’s why we’re the best choice for you.

Filing a trademark registration with PayAfterTM is a straightforward process:

  1. Let us know the trademark name you’re looking to register.
  2. Respond to a few of our questions.
  3. Based on your business specifics, our system will suggest whether it’s more beneficial to register with USPTO, the state, or both.

After this, we will finalize and electronically file your paperwork with the USPTO trademark office and/or the relevant state agency.

This quick and efficient process typically takes less than 10 minutes. We charge a flat service fee of $125. With PayAfterTM, trademark registration is a breeze.

A trademark is a special sign that shows your products or services are uniquely yours and not from other companies. It can be your business name, product name, a unique phrase, logo, symbol, or design. To really protect your trademark from anyone who tries to copy it, you should register and use it in your business.

Registering a trademark might seem complicated, but it essentially involves applying to organizations like the USPTO or your state’s trademark office. Once you’ve registered your trademark, it means others are not allowed to use your business name, brand name, phrase, logo, symbol, or design. It’s a legal way to make sure your brand stays unique.

Registering a trademark involves a few steps:


  1. Search: First, you need to make sure no one else is already using a similar name, logo, or slogan. You can do this by searching online and in the trademark databases of USPTO and your state (if applicable).
  2. Prepare: Next, prepare your application. This involves gathering necessary information like your name, address, the exact mark you want to register, a sample showing how you’re using the mark, and the date you first used it.
  3. Apply: Then, submit your application with the required fees. You can do this online through the USPTO’s website or your state’s trademark office.
  4. Wait: After submitting, you’ll need to wait for the review process. If everything’s fine, your trademark will be registered. If there are any issues, you’ll be contacted to make changes.


Remember, the process can be complex and it might be helpful to get professional help to ensure it’s done right.

From a business perspective, a trademark and a copyright serve different purposes.

A trademark protects your brand identity in the market. It covers things like your company name, logo, or tagline. For example, the McDonald’s golden arches or the name ‘Nike’ are trademarks. These protect your brand from competitors who might try to use similar signs that could confuse customers.

On the other hand, a copyright protects original creative works that your business might produce. This could include things like advertising copy, user manuals, website content, promotional videos, software, or design schematics. A copyright prevents others from using, copying, or selling these works without your permission. For example, if your company writes a unique software program, you would copyright it to prevent others from using or selling it without your consent.

You’ll need to provide some key details:

  • The exact mark or sign you want to register.
  • The legal name and address of the person or company that owns the mark.
  • A sample that shows how you’re using the mark in your business, like a product photo or a screenshot of your website.
  • The date you started using the mark in your business and the date you first showed the mark to the public.

A federal trademark gives you protection all across the country, while a state trademark protects your brand only within the state where you register it.

You should consider a federal trademark if you’re doing business or planning to do business in more than one state or online. This ensures no one else in the U.S. can use your trademark. However, it is more expensive and requires a longer, more complex application process.

On the other hand, if your business operates only within one state, and there’s no plan to expand beyond, a state trademark could be enough. This gives you exclusive rights to use your trademark within that state. A state trademark is quicker and less expensive to obtain, making it ideal for smaller businesses operating only in one state. But its protection only applies within that specific state

Remember to research thoroughly before deciding as each option has its own benefits and limitations depending on your business situation.

A specimen is a real-life example showing how you’re using your trademark in your business. For products, it could be a photo of the label, tag, or packaging with your trademark on it. For services, it might be brochures, flyers, or ads that display your trademark. Think of it as proof that you’re really using your trademark in your business. You need to provide a specimen when you apply for a trademark.

Yes, you can! You can file an “Intent-To-Use” application. This is a way of saying, “I’m not using this trademark right now, but I plan to use it soon.” You can do this to protect your brand name or logo even before you start selling anything.


After your application is accepted, you’ll get a Notice of Allowance (NOA). This means you have six months to either start using your trademark in your business and show them proof, or ask for more time.


If you need more time, you can ask for an extension. You can do this up to five times, and each time gives you another six months. So, in total, you could have three years from when you get the NOA to when you need to show you’re using the trademark.

Hey, just wanted to drop a quick thank-you for hooking me up with this awesome service! Guess what? I got my business trademark name registered today, and man, it was a breeze compared to filling out all those boring paper forms by myself. Seriously, this thing is lightning fast! So, thanks again! You rock!
Nathan Mitchell
Nathan Mitchell
Owner of Glam Guide TV

We have helped register more than 10,000 trademarks.

Questions on your mind? We’re here to help.

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